86% of adults listen to radio on the average weekday and this figure is on the rise. Radio is very much part of the community and has its finger on the pulse of what’s happening and what’s important to the listener.
This is reflected in the loyal listenership base and it makes radio one of the easiest and most effective ways to target specific consumer groups and to reach people everywhere.
Save the Date:
IBI Broadcasting Conference
Radio: Future Shock?
April 30th 2012, Conrad Hotel, Dublin
Click here for Conference Agenda
Sponsored by IMRO